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Why we should believe in belief effects in sports performance
Belief can take athletes to another performance level. But do social belief effects, in the coach & S&C programme, influence performance?

Jo Clubb
3 min read


Book Insights: Top Tips for Making and Breaking Habits from James Clear
In this book review of James Clear's Atomic Habits, I discuss 5 insights. This book provides practical tips for building and breaking habits

Jo Clubb
1 min read


Big Data? Assessing Sports Science Inputs for AI Modelling
Is the 'Big Data' collected in sports science big enough to train Artificial Intelligence models? Is the data quality clean enough?

Jo Clubb
9 min read


Looking for Sports Science Insights?
I am building a YouTube channel for sports science and medicine practitioners to help distil key insights from research and applied practice

Jo Clubb
2 min read


An AI Dictionary for Sport Scientists
Terms like AI & Machine Learning are poorly understood. With Zone7, we have put together an AI dictionary for sport science practitioners.

Jo Clubb
9 min read


Why Every Practitioner Needs to Know Goodhart’s Law
When a measure becomes a target, it ceases to be a good measure. As sport is overflowing with measures and targets, this requires exploring.

Jo Clubb
5 min read


How a Rejected Paper Won a Nobel Prize
George Akerlof's paper "The Market for ‘Lemons’" was initially rejected by 3 journals. It became seminal work that led to a Nobel Prize.

Jo Clubb
3 min read


Diving Deeper into AI in Sport
Thanks to everyone who responded to my appeal to canvas industry opinion on artificial intelligence (AI) in high performance sport. I...

Jo Clubb
3 min read


Mini: Bottlenecks
Bottlenecks are inevitable. Every system will have a point that limits its efficiency. Where is the bottleneck in your screening process?

Jo Clubb
2 min read


12 Lessons from 12 Months in Self-employment
I am one year into "going it alone".
Here are my 12 lessons from 12 months in self-employment.

Jo Clubb
3 min read


Mini: Hospitality Quotient
Shake Shack Founder Danny Meyer has a Hospitality Quotient of six essential interpersonal skills. These are relevant to sports practitioners

Jo Clubb
2 min read


Gender Diversity in Sports Science
Here I discuss practical steps that sports teams and practitioners can take to promote gender diversity in the workplace and industry.

Jo Clubb
6 min read


Tracking Systems in Team Sports: Back to Basics
I'm delighted to share our new open access article on Sports Performance and Science Reports: Tracking Systems in Team Sports Back to Basics

Jo Clubb
1 min read


Three Steps to Reducing Training Load Overwhelm
This post provides three action steps to help practitioners feel less overwhelmed by big data when monitoring athlete training load.

Jo Clubb
5 min read


Mini: Signalling
Signalling is a powerful tool in our campaign to gain athlete buy-in. Humans’ actions provide an influential form of feedback.

Jo Clubb
2 min read
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